
Join Our Seminar online
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Instead of the regular podcast we have a special event happening this week. Tonight at 9pm EST we’re hosting a teleconference on the Anabolic Continuum and what it means.
This is an interactive event that will have a QnA period at the end of the seminar.
If you want to listen in and participate go to this webpage to register and get your anabolic assessment guide and receive the link for tonights conference: The Anabolic Continuum Conference
John

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The effectiveness of your weight training workouts might be dependent upon where you are in the anabolic continuum. This may be why different people get different results on the same workout program.
Where you are in the anabolic continuum may also be you best indicator of which exercise program to choose.
In todays podcast we’ll discuss the concept of Anabolic Slow Down and Anabolic Resistance, and your “Training Age” vs your “Biological Age”
We believe this is the biggest confounding variable in resistance training research and the reason why results are not consistent.
John

Anabolic Slow Down [28:08m]:
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Responders or Non-Responders?
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Research on muscle building report a wide range of responders. There are those who gain virtually no muscle or strength, and there are those who have very impressive gains. If the weight training program was the same then the people doing the training must be different.
The response you will get from a weight training program is dependent upon your anabolic sensitivity. A number of factors go into assessing your anabolic sensitivity including age, training status, type of training, genetic predisposition, somatotype.
All of these factors collectively come together as a way of explaining where you land on the Anabolic Continuum.
In today’s lesson we’ll discuss what a confounding variable is, and explain that one of the biggest confounding variables in muscle building research is the anabolic sensitivity of each subject. Until researchers start categorizing where their subjects are on the Anabolic Continuum they will continue to have inconclusive results.
John

Anabolic Continuum [24:19m]:
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Young Guys Want to Be Super Heros!
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The bodybuilders that grace the pages of the popular magazines seem too big to be real, and this is exactly what the young male consumer is interested in.
Young guys grow up with images if super hero’s who are literally larger than life and even though we know we can’t actually be as big as the incredible hulk some guys wouldn’t mind trying!
This desire to be something special and larger than life is what drives many young guys to steroid use and wasting lots of money on useless supplements with the promise of steroid like muscle gains.
In this podcast we’ll discuss the false image that guys have when it comes to muscle gaining goals and how the supplement industry capitalizes on this dream of being super hero like.
Ladies this is a good one to listen to because you’ll learn some of the insecurities and body image issues men have starting from a very young age…you’re not the only ones chasing an unrealistic ideal. In fact, you could make the argument that guys are chasing an even more unrealistic ideal that can only be created through cartoons and computer generated graphics.
John

Supplement SuperHero Marketing [35:20m]:
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